Thomas the Tank Engine will undergo a major rebranding

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Thomas the Tank Engine will undergo a major rebranding

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From 'Thomas the Tank Engine' to 'King of the Railway': Mattel plans global push for franchise

Marketing push will see a range of new toys created and the release of a one-hour film...

Thomas the Tank Engine will undergo a major rebranding in 2013 in an attempt to get children in Asia and Latin America on board..
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